GIST FOUNDATION
GIST Foundation is a non profit organisation for women in STEM
A group of vibrant young ladies were setting up an organisation that would work to empower and encourage girls in high school to pursue STEM education. With a vision of bridging the gender gap in STEM, they approached us to design their brand.
Capturing the passionate spirit of the organisation - We created a brand identity around the concept of changing the status quo.
The project entailed Brand Strategy, Visual Identity, Collateral design and Web experience design.
The brand was designed to capture the bolder feminine spirit that breaks stereotypes while infusing playfulness with clean minimal design.
The website was crafted to reflect the brand world and effectively communicate the vision, mission, the problem and the proposed solution.
Stationery was crafted to be young and trendy.
